If you want to increase your blog traffic, the first thing you should do is figure out why people aren’t visiting your site already. The following three simple tips will help you get more readers and increase your traffic in the future.
1) Write a Good Headline
Headlines are an important part of your content—but how can you create a good one? Well, for starters, you should avoid industry buzzwords and jargon. Buzzwords can backfire, as they’re easily misunderstood and make it difficult for readers to determine whether your content is actually useful. Instead, use headlines that show what problem you’re going to solve or what need you’re fulfilling.
2) Use keywords in your post
It is important that you use relevant keywords within your post, as it can impact on how often your content is found via search engines. Use long-tail keywords if possible as they are more specific and therefore easier for search engines to find your content. Also try and include keywords in either H1 or H2 tags, as well as within tags. Make sure you don’t stuff them in though, too many will be flagged by Google and your website could suffer. How do you know what keywords you should use?
3) Build Relationships With Influencers
Build relationships with people who are already in your space. Look for high-profile bloggers in your niche and reach out via social media. You can also search for influencers on Twitter or Facebook using tools like Followerwonk . Get connected with them and help them out when you can; they’ll appreciate it and remember it later.
If you need to drive traffic to your website fast, there are plenty of ways to do it – you just have to know how. You can boost your site’s reach by partnering with a third party, leveraging social media or even buying your way onto search engines’ results pages. All of these methods come with their own pros and cons, but learning how they work will help you decide which one(s) are right for your business and budget.
Do Keyword Research
Before you do anything else, it’s a good idea to brainstorm keywords and phrases that people might use when searching for your website. Using Google AdWords Keyword Planner or another keyword research tool, search for terms relevant to your site. Then, sort those results by volume (to ensure you have a high number of searches) and average monthly searches (to see how popular certain keywords are). Then, take your findings back to step one.
Write Unique, Optimized Content
First and foremost, you should realize that there is no one way of getting traffic to your website. It’s up to you how you choose to get noticed. One option, however, is writing optimized content on topics people want to read about—and developing a way for them to find your content through search engines or through social media shares. This can be tough, but it’s an excellent way of getting traffic while staying true to yourself and what you want your site(s) and presence online means.
Target Multiple Search Engines
Optimizing your site for multiple search engines is a great way to ensure that you’re getting traffic from as many places as possible. If you only optimize for one search engine, even if it’s very high quality traffic, you won’t be maximizing your exposure. SEO is an ever-changing science; make sure you get it right from day one.
Use Long-Tail Keywords in Titles and Headings
A long-tail keyword is a search term that contains at least three words (i.e., content marketing strategies). Long-tail keywords tend to be more specific and niche, so you should naturally include them in your title or heading tags when creating content for your website. Not only do long-tail keywords get ranked higher on Google, but they also attract better quality leads! Why?
Link to Other Web Sites
If you want people to visit your website, it’s a good idea to provide content that provides value for them. It makes sense: if you do something for someone else, they’re more likely to do something for you! Remember, too, that links are votes; every time someone clicks on a link from your website and visits another one, you’re increasing its authority and thus increasing your own.
Think Local if Your Business is Located There
Before you even think about how you can get traffic to your website, determine if it makes sense for your business. If you own a restaurant in Oklahoma City and most of your customers come from Tulsa, it might not make sense for you to pay for a banner ad on Google that leads people straight back home. Instead, invest in media like radio or television, which will attract customers from that city.
Maintain an Active Online Presence on Twitter, LinkedIn, Facebook, etc.
Don’t neglect your online presence. Don’t forget that most of your target market is also online and connected, so keep a social media presence going at all times. Posting articles or news relevant to your industry can help you establish yourself as an authority in your field. If you aren’t comfortable with any form of social media, hire someone who is to assist you with staying active.
Do Not Overlook Bing or Yahoo!
Most entrepreneurs overlook Bing and Yahoo! when they are trying to build their businesses because they focus on Google and all of its AdWords options. However, if you take advantage of Bing’s PPC options and use Yahoo! effectively, you can get a lot of traffic from these search engines. While you won’t always make as much money per click (CPC) on these engines compared to Google AdWords, if your landing page converts well then it could be worth it for your business.
Integrate Google AdWords with SEO Campaigns
When it comes to getting traffic, SEO is still king. But it’s not without its limitations. SEO is an organic process that can take weeks or months before you even see any movement in your site’s rankings.
Use Social Media Marketing Tools like Hootsuite or Buffer
These tools are essential for a healthy social media presence because they allow you to automate your social media activities so that you can manage several platforms at once. Managing multiple profiles on multiple sites is not only time-consuming, but it’s also a drain on your brain power. Using Hootsuite or Buffer will help you schedule and share posts in a timely fashion, making it easier for visitors to follow your social media activity and learn about your brand’s latest news and updates.
Additional resources; You can use this, the power of youtube channel as well as pinterest platform explained here
How do you drive traffic to your site? If you’re like most people, it’s not on your list of priorities — so the answer, probably, is not very well! It’s true that if you want to get people to visit your site, you should focus on creating content they want to read and sharing it with the right people. But sometimes, it can be helpful to focus on getting them there in less than 10 minutes — whether or not they want to be there. Here are 10 ways to drive traffic in less than 10 minutes or less.
1) Check your spelling and grammar
One of my biggest pet peeves is spelling and grammar errors. It’s not that I’m a total snob who thinks every writer should be perfect—there are very few writers who are, really—but if you want your readers to trust what you have to say, take a second look before you publish. Don’t rely on your spell check; it might tell you drive is spelled correctly when it isn’t. Check for punctuation and capitalization errors, too. Take ten minutes at night to proofread your work before submitting it to an editor so it looks professional from the start.
2) Write appealing blog titles
If you’re trying to build traffic, SEO is important. While you might be tempted to throw keywords into your titles as much as possible, don’t rely on them. Instead, try and make each title more appealing for readers. For example, top blogging mistakes that most people do not know about is better than top blogging mistakes no one else knows about. A good rule of thumb is to try and create titles that naturally incorporate a keyword with some value-added material (like relevant ideas, insights or stories).
3) Create an attractive header image
As your reader begins reading your post, they’ll likely have one of two reactions: This is useful. I can’t wait to see what else it has to say! or I wonder if it will be able to keep my attention for long enough for me to get what I need from it. The more quality, interesting content you provide them with, the more likely they are to stick around and take note of your other important information.
4) Write interesting, quality content
Have you heard of SEO? If not, it’s an acronym for search engine optimization. It means that a site is created with search engines in mind: i.e., it has titles and meta descriptions—the text that shows up when you search for something online—as well as code designed to help search engines find and index relevant content. If a site wants its pages seen by people who are searching for something on Google, Bing, Yahoo!, and so on, it needs good SEO. How do you get good SEO? By creating quality content!
5) Optimize your meta descriptions
Meta descriptions are those bits of text that appear underneath a web page’s link on search engine results pages (SERPs). Since search engines read these descriptions, including your keyword in your meta description could help you rank for that term. Let’s say you own a bakery and want to rank for cupcakes. If you sell cupcakes online, and your description reads Visit our online cupcake shop, serving fresh home-baked cupcakes shipped straight from our kitchen, search engines will be more likely to include your website in search results.
6) Optimize your keywords throughout your content
Keywords are a great way to help people find your site. When writing articles, use your keywords naturally (as you would any other word). Don’t overdo it, though. These days Google is smart enough to figure out when you’re trying too hard. Just be sure your chosen keywords appear a few times within each post.
7) Submit a sitemap for Google
Google has implemented a great way to help you drive traffic back to your site: a sitemap. While it might not help you get ranked, it’s definitely worth creating one for Google and other search engines because it can improve your site’s visibility and crawl rate. A sitemap is essentially a list of URLs that lets search engines know what’s on your site and where those pages are located (most commonly known as URL structure). For SEO purposes, sitemaps help crawlers find all of your pages more easily and give them valuable information about content placement so they don’t have to spend as much time figuring out where everything is. It also helps with internal linking between pages—improving click-through rates and general user experience.
8) Share your content on social media sites
Social media has become an essential part of building a website, and it doesn’t have to be hard. While you may think that Facebook, Twitter, LinkedIn and other networks are too competitive for you, sites like these help people find information quickly—and they’re free. There are lots of different ways to share your content on social media sites; try each one several times and see what works best for you. The important thing is that you consistently use social media sharing; once people start following your work on social networks, more will follow if they know you’re posting regularly.
9) Find influencers and send them emails about your content.
Finding influencers and reaching out to them about your content is an effective way of driving traffic. You can find influencers on social media, comment sections of blogs, etc. Be sure you share your content with them and that it’s relevant for their audience. This can get you a new audience from an influential source. Try following these tips on how to contact bloggers . Use popular hashtags: There are many popular hashtags on social media sites that users have used millions of times. This is a good place for your content. Find out what topics are trending by searching these popular hashtags and then use relevant hashtags in your posts about those topics too!
10) Don’t stop! Create more good content consistently over time and watch as you gain an audience.
Publishing on a regular basis is one of those mantras that’s repeated so often it’s easy to forget its significance. But here’s why it matters: humans are creatures of habit and rely on stability. When your audience sees new content show up in their feed, it reassures them that you aren’t going anywhere and they don’t have to worry about missing out. If you create a great post, they’ll see it pop up again when you publish another great post. It helps establish credibility with visitors, makes them want to keep coming back for more, and ultimately encourages them to engage with you through commenting and sharing your content—both key components of growing an audience online.
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